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ANALYTICS

Google Analytics Consulting Services

Web analytics is the measurement, collection, analysis and reporting of web data for purposes of understanding and optimizing web usage. However, Web analytics is not just a process for measuring web traffic but can be used as a tool for business and market research, and to assess and improve the effectiveness of a website.

Web analytics applications can also help companies measure the results of traditional print or broadcast advertising campaigns. It helps one to estimate how traffic to a website changes after the launch of a new advertising campaign. Web analytics provides information about the number of visitors to a website and the number of page views. It helps gauge traffic and popularity trends which is useful for market research.

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Analytics Services

We provide web analytics services through a variety of tools and techniques. Our web analytics experts give you all the insights you need to ensure that your website works hard and smart for your business. With the online space being where the goldmine lies today, the success of a business often depends on how optimized the website is. It isn’t enough to just drive increasing amounts of traffic to your website, you need to get your visitors converted into customers too. The only way you can do this if to know exactly how many visitors visit your website, how many of them convert to buyers, how many don’t, and why they don’t. It also helps to know where your visitors come from, how they got there, how much time they spent on the website, what they bought or left half-way through, and whether or not they returned. All this data will help you make better business decisions regarding your website.

  • Conversion optimization

    We design strategies to convert your visitors to customers by first analysing your website and using the insight to help you increase business revenue by ensuring high conversion rates for your website.


  • Dashboard management

    Our dashboard management solutions give you all the data and insights you need about your business at a glance. It gives you all the lowdown about existing marketing trends as well as all the data about all the departments across the board of your business.


  • Landing page optimization

    We ensure that your conversion rate optimization is boosted by using landing page optimization, thus securing your visitor’s attention from the very first page they see and inspiring them to be engaged for longer and motivating them to take a positive call regarding the purchase of your products or services.

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Website Analytics & Governance Services

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